Save or destroy? That depends on whether our approach prioritizes artificial intelligence (AI) or intelligent augmentation (IA).

That’s what Joe Pine talked about in his latest piece for Rightpoint, which you can download for free. IA can lead to a better employee experience because, just like with customers, time is the currency of experiences.

As Pine writes, “creating great Employee Experiences starts no different than work done for years with customer experiences; creating a smooth experience by removing friction.” That’s what IA can do better than anything.

IA can automate low-value, time-consuming tasks, “freeing employees to spend more time on higher value and more engaging work.” That’s how to start improving the employee experience.

But artificial intelligence is just a tool and it can be used the other way as well. It reminds me of the viral post science fiction writer Joanna Maciejewska:

“I want AI to do my laundry and dishes so that I can do art and writing, not for AI to do my art and writing so that I can do my laundry and dishes.”

Employers can use artificial intelligence to improve the employee experience or make it worse. It depends on their approach.

Let’s commit to using it to augment the employee experience.

If you want to learn more, download and read Joe’s piece, Employee Experience and the Role of AI in Today’s Experience Economy.

If you want to learn more about the employee experience broadly, come to Brain Spa in Sioux Falls on September 18 where John DiJulius will talk about his new book, The Employee Experience Revolution: Increase Morale, Retain your Workforce, and Drive Business.

There are still a few tickets left.